Grand Seiko
Grand Seiko continues to exemplify Japanese watchmaking excellence with their latest creation, the SBGH368. Set to arrive in the United States on April 1st, 2025, this non-limited edition timepiece combines technical prowess with aesthetic refinement, offering collectors a compelling addition to the prestigious Grand Seiko lineup. Design and Aesthetics The
MB&F
In a groundbreaking collaboration that bridges heritage with innovation, MB&F and Bvlgari have unveiled their interpretation of the legendary Serpenti timepiece. This bold reimagining brings together Bvlgari's storied design language with MB&F's avant-garde horological expertise, resulting in a timepiece that pushes the
Greubel Forsey
In an era dominated by automated manufacturing and digital timekeeping, Greubel Forsey stands as a beacon of horological tradition with their latest masterpiece, the Hand Made 2. This extraordinary timepiece not only pays homage to traditional watchmaking techniques but pushes the boundaries of what can be achieved through pure human
Urwerk
Urwerk unveils the UR-150 Scorpion - what looks to be a groundbreaking watch inspired by the scorpion's swift and lethal sting. Despite its smooth, rounded design, this timepiece houses a powerful retrograde mechanism, capable of delivering an intense, lightning-fast hour transition in just 1/100th of a second.
Richard Mille
Richard Mille's latest creation, the RM 16-02 Automatic Extraflat, is a bold reinterpretation of the brand's signature aesthetic. With its straight lines, monolithic structure, and resolutely brutalist style, this watch captivates the senses and challenges traditional watch design. At the heart of this exceptional timepiece is
2025
In the ever-evolving world of luxury watches, Omega has once again captivated enthusiasts with the introduction of their latest creation - the Speedmaster Moonphase Meteorite. This timepiece not only boasts a striking meteorite dial but also features a brand-new, METAS-certified in-house movement. The Speedmaster Moonphase Meteorite comes in two distinct
2025
As we gear up for 2025, the watch world is buzzing with anticipation. Why? Because this year marks milestone anniversaries for some of the most iconic brands and collections in horology. From groundbreaking innovations to timeless designs, anniversaries in the watch world are always celebrated with releases that tug at
Greubel Forsey
Greubel Forsey, a name synonymous with innovation and excellence in high watchmaking, has once again stunned the horological world with its latest creation, the Nano Foudroyante EWT Watch. This masterpiece, featuring the brand’s groundbreaking “Nano Foudroyante” mechanism, brings mechanical timekeeping efficiency to unprecedented levels, setting a new benchmark in
Universal Genève
Universal Genève, founded in 1894 by Numa-Émile Descombes and Ulysse-Georges Perret, is a brand steeped in horological lore. For decades, it captivated watch lovers with masterpieces like the Compax chronograph, the elegant Tri-Compax, and the ultra-functional Cabriolet. Among all these, one model shines especially bright to us: the Polerouter, a
AWAKE
Independent French watch brand AWAKE has launched its new “Son Mai - Silver Leaf” collection to mark its fifth anniversary, celebrating a blend of heritage craftsmanship and Swiss precision. Founded in 2019 by Lilian Thibault, AWAKE has quickly gained recognition for its eco-conscious approach to watchmaking and collaborations with partners
Patek Philippe
Patek Philippe, a brand synonymous with heritage and classic design, is no stranger to pushing the boundaries of horology. The introduction of the Cubitus Collection, while polarizing to some, represents a bold move that could shape the future of watchmaking for the venerable Swiss brand. While initial reactions may have
Girard-Perregaux
The Geneva Watch Days 2024 event witnessed the unveiling of Girard-Perregaux's latest masterpiece: the Tourbillon with Three Flying Bridges. This new creation seamlessly blends the brand’s historic roots with contemporary innovation, pushing the boundaries of Haute Horlogerie. A City of Light and Craftsmanship La Chaux-de-Fonds, a city